enticement
En*tice"ment, n. Etym: [OF. enticement.] 1. The act or practice of alluring or tempting; as, the enticements of evil companions. 2. That which entices, or incites to evil; means of allurement; alluring object; as, an enticement to sin. Syn. -- Allurement; attraction; temptation; seduction; inveiglement; persuasion; inducement.